1. Start with visitor tasks
List the people the site serves and what they need to do. Think of tasks such as comparing services, understanding a process, finding a location, or getting in touch. Organizing around visitor needs is more useful than beginning with internal department names.
Gather common customer questions and group related ones. Those groups can help reveal what information belongs together.
2. Make a simple page inventory
Write down each page the site needs and give it one main purpose. Merge pages that would be thin or repetitive. Separate topics when visitors have different questions or need a distinct next step.
For each page, note its audience, main message, supporting information, and next action. This makes gaps and overlapping topics easier to spot before building.
4. Connect pages where it helps
Map useful routes between pages. A service page might link to a relevant example and a contact route; a guide might link to a deeper explanation. Each link should help the visitor continue a task.
Use descriptive link text that sets expectations. Internal links should serve navigation and context, not exist only to repeat keywords.
5. Review the connected site in Wio
Use Pages Spatial to consider how sections compose an individual page, then review how the site pages fit together. Check that each page has a distinct role and that key information is easy to reach.
Before publishing, test navigation and internal links on small and large screens. Keep the structure simple enough to maintain as the site changes.
