1. Prepare accurate captions

Captions should represent speech and meaningful sounds, with timing that follows the speaker. Automatic captions can be a draft, but review names, technical terms, and punctuation before relying on them.

add video captions and transcripts prepare accurate captions

2. Provide a transcript when useful

A transcript gives visitors a text version they can scan or read with assistive technology. Include the information needed to understand the video, not just a link to an unreviewed caption file.

add video captions and transcripts provide a transcript when useful

3. Describe important visual context

If the video communicates information visually that is not spoken, provide equivalent description in narration or nearby text. A transcript that omits essential on-screen steps can leave a gap.

add video captions and transcripts describe important visual context

4. Test the viewing experience

Check that captions can be enabled, remain readable, and match the actual video. Offer a concise summary near the video so visitors can decide whether it contains the information they need.

add video captions and transcripts test the viewing experience

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